WOOP
Description
Woop is a delivery service that puts commerce in motion through its Delivery Management System (DMS) a powerful platform connecting B2B and B2C brands with carriers to provide an exceptional and responsible delivery experience for their customers.
Services
Motion design
, Digital Design
, Saga
The Challenge?
Explain Woop in a simple yet engaging way, a delivery service orchestrated by a DMS through a compelling series of videos.
The Approach?
We turned the Woop experience into a real narrative, presenting each step as part of a seamless story. Woop becomes the hero of the journey, brought to life through a character inspired by the brand’s identity and values. A shape-shifting protagonist, adapting and transforming at every stage to ensure smooth and efficient deliveries.
The Final Delivery?
A long-form video explaining the DMS in its entirety.
A series of 12 short videos one for each module!
Multilingual versions in French, English, and Spanish.
This is one of my largest projects, as it involved a total of 12 videos, each of which was translated into English, Spanish, and French.
Team
Storytelling by Yoann Casal, creative content manager.
Character illustrations designed by Jade Alary, Art Director.
Motion design and art direction by Fanny Lemaistre.
Credits
For this project, I used After Effects, illustrator and Premiere Pro.
This project was developed during my time at KOZY agency.
